"That Friend"

Scoop Jackson writes on ESPN.com about that one friend that everyone has, "You know, the one we love to argue with about all things sports? Your boy, your BF4L. The one you can't stand to lose to." He had an argument with him about which Final Four is better NCAA basketball or NFL. His friend, who is a die hard college basketball fan, said that the NFL is better.
I completely disagree, anyone who has read my other blog knows that I am a huge college basketball fan, because the Final Four is so big. Final Four weekend is "the most dramatic, pulse-racing, nerve-racking, exciting sports day in America." He says that in the NFL there is no luck, you deserve to be there. That's what makes the NCAA so exciting, its unpredictable. Anyone could have picked that NFL's final four, but it is very difficult to pick the NCAA's. James Brown, host for NFL on CBS says, "The enthusiasm, the excitement, the passion, the anticipation, that umph -- the NCAA Final Four has all of that to a degree I don't think the NFL can match... The umph factor trumps in all sports."
This column is obviously written for the male sports fan. He compares this decision to choosing between Beyonce and Eva Mendes. Its not easy, but whatever you choose its still good. If this column had been written for a different target audience, say an English teacher, that section could have been changed into choosing between a brand new 2008 Honda Civic and a brand new Orca racing bike. Its a though choice but you'll be happy either way. If this was being written for a English teacher who just happens to be a cycling fan, instead of asking James Brown his opinion, he could have asked someone else like Merckx, Armstrong, or Landis. James Brown may not be known by someone who is not an avid sports watcher and someone else of more relevance to the target audience could be asked. This column was written for the male sports fan, but if it had been written for another target audience Jackson would have made references to people more recognizable to them.